The official launch party

TORONTO, ON  -  Family, friends and team members came together to celebrate a poignant moment in a decades long journey.  The weekend began with a team dinner on King Street West to mark the milestone moment that the vision became much more tangible.  

On Sunday, November 2nd, Co-founder, Jason Parete, along with core members of the team including Renza Denomme and Stephanie Parete, welcomed guests to a gallery-style showing of several conceptual collections as well as the release and sale of boxed-sets of The Everyday Collection, Praise & Gratitude Collection, and The 1World Collection.  Guests were encouraged to provide the company with feedback when using these interactive greetings in everyday life which they did in the months that followed.  Team members engaged with those guests and compiled an understanding of how to develop and market their products in an eco-conscious and human-friendly way.